Musicians performing on behalf of a cause aren’t new but they are notable. Bob Geldof was a decent front man with the Boomtown Rats but he became a humanitarian leader with the first Live Aid concert. He, Woody Guthrie, Bob Dylan, Bob Marley, The Clash, Bono, Black Flag and many others collectively paved the way for musicians to increase their relevancy and impact. Like many of you, I grew up listening to these bands and was shaped by their music and lyrics. My current tastes are an extension of these both in the musical sense and the activist sense. This came to me a few nights ago as I was talking to Surfrider volunteers that were tabling at Jack Johnson’s concert.
Jack Johnson is among those that top the list of people leading the charge. Jack is becoming an eco-intentional leader within the music industry. His tour kicked off in August and includes eco-friendly elements such as conversion to bio-diesel, recycling & food donations, eco-friendly tour merchandise, tabling by environmental groups including Surfrider Foundation and CO2 Offsets & climate-neutral certification. Of course he’s about more than Surfrider, check out his work at Kokua. He has played at our events, lent songs for videos, check out the Shifting Baselines in the Surf video.
The great part is that Jack’s not alone, check out one of the recent Ken Garcia flyers. It’s a great image, notable message and excellent music to back it all up.

Bands that have donated work to Surfrider Foundation include Donovan, Tom Curren, Linkin Park, No Doubt, Pennywise, Pearl Jam, Red Hot Chilli Peppers, TSOL, Lit, Unwritten Law, Gary Hoey, Gavin DeGraw, Peter DiStefano, Perry Farrell, John Hoskinson, The Creepers, Alec Bridges, The Beach Boys, Perry Farrell, The White Buffalo, Brain Taco, Chris Isaac, Social Distortion, Distillers, Trevor Hall, and many more. The list goes back 21 years… trust me, it’s a long list.
In fact we’ve put out three different “Music for our Mother Ocean” CDs. Some great bands represented on these. Just last week a friend told me one of his favorite songs was Pennywise’s version of Surfin’ USA.
Before I go on let me share a heartfelt THANK YOU to all that have worked with us over the years. Here are a few pictures…
Photo: Nathan Blaney
Photo: Todd Messick
Photo Robert Duron
For me this all comes back to title of the first blog, “total tactics”. Total tactics is a strategy that dates back to the Civil Rights movement and is about leveraging a grassroots movement and getting the message out in every possible way, but emphasizing ways that are relevant to people where they live. As I walked around Jack’s recent tour it felt perfect. Surfrider Foundation was there due to Jack and Kim Johnson’s interest in doing more than delivering a memorable show. They enabled us to work together and add some momentum to the cause; they helped us add another tactic to our quiver.
Surfrider Foundation exists to protect the world's oceans, waves and beaches for all people, through conservation, activism, research and education and we’re stoked that we’re in this together with some amazing musicians. Thanks again, to all that have offer their talents.
Jim Moriarty
Executive Director, Surfrider Foundation
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