On the Hawaiian Island of Oahu lies the most recognized seven-mile
stretch of surf on earth - the world famous North Shore– the “seven-mile miracle.” Quietly
standing guard is the striking 400-foot high coastal bluff overlooking Pipeline
and Sunset Beach.
Photo: Sean Davey (c)
The North Shore Community Land Trust
(NSCLT) and project partner the Trust for Public Land (TPL) launched the “Campaign for Pupukea-Paumalu” last week in order to raise the
final $1 million necessary to purchase and protect the 1,129 acre bluff
property for the public.
The
Campaign is led by a notable group of
volunteer Honorary Event Co-chairs headed by Jack Johnson, Kelly Slater,
Rochelle Ballard, Mark Cunningham, and Pancho Sullivan. Supporters are
optimistic that other surfing business leaders and concerned individuals from
around the world will soon join the effort and pay their respects to the
birthplace of surfing and the contemporary surf industry.
The Campaign anticipates announcing significant
progress toward the $1 million target at the 1st Annual Recognition and Fundraiser Dinner at Waimea Valley Audubon Center on December 3, 2005. This event is timed to coincide with the Triple Crown of Surfing's yearly presence on the North Shore. Therefore, the plan is to have several major contribututions in place well before the December 3 event in order to properly recognize and acknowledge donors at this special gathering of the surfing world.
NSCLT and TPL are in active
negotiations with the owner, Obayashi Corporation of Japan, in order to purchase the parcel. The
community is offering the resources successfully raised from Federal, State,
County, and private sources. Guided by the leadership of U.S.
Senator Daniel Inouye, Honolulu City Council Chair Donovan Dela Cruz, the North Shore community, and the international environmental and water-sports communities, over $7 million has already been secured to support acquisition and protection.
Photo: Bilderback (c)
Successful
protection will ensure that the forested hills you see in these photos will not
be covered by up to 500 individual homes (as had been proposed by developers
during the Save Sunset Beach struggle). The North Shore community envisions a public
recreational and agricultural area with world-class views, hiking trails, and
room to roam for neighboring Boy and Girl Scout camps. Most
importantly, protecting the land will protect the rural quality of life on
the North Shore and guarantee that the ocean and waves
will be clean and free from urban type run-off and pollution.
Through positive negotiations
with Obayashi, NSCLT and project partner TPL have
gained confidence that the government and community support for protection will
result in conservation of the property’s special resources for the benefit of
the public within several months. Importantly, during Jack Johnson’s visit to the landowner this summer we
learned that they want what the community wants – preservation, not
development. This is great news after a 17-year effort to protect the property.
Photo: Bilderback (c)
“Opportunities to protect
global treasures such as Pupukea-Paumalu come along only once in a
lifetime. If we work together, this
beautiful area will be preserved and enjoyed by people today and future
generations,” notes Honorary Co-Chair Jack Johnson.
NSCLT
has set up a special restricted savings account for all donations generated by
the Campaign for Pupukea-Paumalu and
all of these tax-deductible donations are designated specifically for the
acquisition and protection costs for Pupukea-Paumalu.
The
components of the Campaign to raise
the final $1 million include the major Campaign
recognition and fundraising event on December 3 at the Waimea Valley Audubon Center personal appeals, funding proposals to
surf companies and foundations, articles and advertisements in major surf
publications, accepting donations online at www.northshoreland.org as well
as the sale of original artwork and prints such as the Bill Braden painting of
the property that was personally delivered to the landowner in Tokyo, Japan.
The
Pupukea-Paumalu parcel of land defines the North Shore and is the key to its future. If everyone gives as generously as they can to NSCLT for the Campaign for Pupukea-Paumalu, the surfing community can be proud to have preserved the cultural, natural, and community resources of Pupukea-Paumalu for future generations, for the people of Hawaii, and for the people of the world.
The
North Shore Community Land Trust is a tax-exempt, non-profit conservation
organization whose mission is to preserve land and natural areas on the North
Shore of Oahu for the benefit of the public. For additional information, please contact Blake McElheny at
808.638.0338 or at [email protected].
Supporters
can send tax-deductible contributions to NSCLT, P.O. Box 1179, Haleiwa, HI 96712 or donate online at www.northshoreland.org .
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Blake McElheny
North Shore Community Land Trust
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